Multi-Unit Franchise Experts

Learn more about owning a franchise and what it takes before you sign-off on a new business.

Most Profitable Franchises 2023

Aspiring entrepreneurs hoping to spend more time with their families often turn to investing in franchise businesses to break away from the 9-to-5 grind. While buying a franchise can be a rewarding and financially stable investment, it’s not a decision that should be taken lightly. To find success in the franchise space, it’s important to research the options available and ask questions — lots of questions.

Franchise consulting networks, such as the International Franchise Professionals Group (IFPG), offer resources and support to those who are considering ownership, making the process easier but no less important. To help interested franchisees make informed decisions, the IFPG team of experts offers answers to frequently asked questions about the most profitable franchises in the current market.

What Is a Franchise Business?

At its core, a franchise is a contractual relationship between a company and an individual or business. The company—known as the franchisor—grants the individual or business—or the franchisee—the right to operate a business based on the franchisor’s trademarks, systems, and protocols. From McDonald’s to Mathnasium, many of the world’s most renowned companies are examples of franchises that have become successful through a network of owned and operated businesses.

Which Franchises Offer the Most Potential for Profit?

The success of any franchise depends largely on the investment of time, energy, and resources. For this reason, determining which franchises offer the most potential for profit requires potential franchisees to do the necessary due diligence. Consider researching any established companies in the space, reviewing financial records, seeking out franchisees who are already operating established branches, and assessing the franchise’s marketing strategy.

When considering the current market, some franchises that are trending as far as potential profit include home health care, pet services, senior care, and mobile services (such as mobile mechanics, car detailers, and handyman services). In addition, any franchise that offers a service that caters to a burgeoning need in the consumer marketplace are more likely to prove successful in the long-term.

What Can Ask Potential Franchisors During the Selection Process?

The franchise selection process is a crucial step in finding a business venture that will generate a return on investment. That’s why potential franchisees should take advantage of the opportunity to speak with franchisors and learn more about their brand.

Franchisees might want to inquire about the franchisor’s on-boarding process and regulatory compliance standards, the franchisor’s support for franchisees, and the franchise’s prospective customer base. They should also ask how often the franchisor plans to update and offer new services. This helps franchisees evaluate the franchisor’s commitment to staying competitive in the current market. Other points to consider include the advertising structure, the total investment required to open the franchise, any training for new franchisees, and the prospects for ongoing growth.

Are There Risks Involved with Investing in a Franchise Business?

Any investment comes with inherent risk; and buying a franchise is no different. One way to alleviate this risk is to thoroughly investigate the franchisor and ask any questions that might be unanswered. It’s also important to be proactive and familiarize yourself with regulations and laws governing your particular business.

In addition, most franchisors require prospective franchisees to sign a franchise agreement that includes a dispute resolution process should any disagreements arise. It’s essential to understand all the terms and conditions outlined in this agreement before signing. The IFPG also recommends incorporating a lawyer to review the contract for added assurance.

The core message

Purchasing a franchise can be a sound way to invest time and resources. Before making a final decision, however, potential franchisees should understand the options, ask pertinent questions, and investigate the franchisors and their business practices. Utilizing the tools available through the IFPG is a great way to begin the process.


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